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Course Methodology

 

This interactive course leverages a mixed learning approach, including presentations, video analysis, case studies, discussions, and group exercises. 

 

 
Course Objectives

By the end of the course, participants will be able to:

 
  • Identify the dynamics of tourism development and their importance for sustainable growth
  • Recognize sound tourism governance practices and the influence of stakeholders on sector development
  • Apply sustainability principles in the creation of innovative products
  • Implement strategies to mitigate both the positive and negative effects of tourism 
  • Assess the effectiveness of quality controls applied in the development of tourism projects
 
Target Audience

Managers, supervisors, and decision-makers directly or indirectly involved in the tourism sector.

 
Target Competencies
  • Identifying the basics of tourism development
  • Recognizing sustainability in tourism
  • Governing in the tourism sector
  • Managing innovative tourism experiences
  • Engaging stakeholders (notably local communities)
  • Applying quality standards and controls
  • Dynamics of Sustainable Tourism Development
    • Introduction to tourism development
    • Principles and strategies for sustainable tourism
    • Sectorial approaches to tourism and sustainability
    • Management tools for sustainable development
    • Challenges and opportunities in tourism development
  • Governance in Tourism
    • Role of good governance
    • Governance concepts in sustainable tourism
    • Tourism and economic growth
    • Tourism and employment
  • Innovation in Tourism
    • Creativity versus innovation
    • Destination development
    • Tourism innovation models
    • Innovation toward a sustainable approach
  • Tourism Impact
    • Positive impacts of tourism
    • Negative impacts of tourism
    • Managing tourism impact
    • Alternative tourism models to engage stakeholders
  • Quality Control and Ecolabelling
    • Fundamentals of quality control
    • Future of tourism development
    • Review of quality approach in tourism
    • Quality assurance and ecolabels

Schedule & Fees


Locations & Date
04/02/2024
08/02/2024
Doha
5500$
English
14/04/2024
18/04/2024
Turkey
5500$
English
08/09/2024
12/09/2024
London
5500$
English
03/11/2024
08/11/2024
Dubai
5500$
English

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